Dragon’s Den causes me to die a little everytime I watch it

Okay. I’m up at 1AM watching Dragon’s Den on PVR. I am dying here. I wasn’t going to blog about this, but it is driving me nuts. Sister’s Secret. The king of restaurants offers them $50,000 for 50% and he will likely put it in every one of his 100+ stores. Every dragon tells them to take the deal. They counter him…at 40%. He pulls the deal. It isn’t all about money folks. They should have given him 50% of the company just for the fucking contacts and distribution he has. Greedy, greedy little piggies.

Next up: Gocky

Like these guys a lot. Cool guy and you can see that the dragon’s are eating this idea up. Valuation is way too high. They have modest orders. Things like this are too hard to get market penetration with. Jim is the hottest Dragon on the panel because of how big his reach is (restaurants), hockey leagues, etc. The ROI is difficult hence them getting the bum rush. Plus, ministers don’t know how to make money.

Next up: The Maggie Dress

Valuation for this company is really good. Excellent idea, especially for women travelling. $130 price point is quite good. She’s done $80K worth of business in a month. I would be ALL OVER THIS deal. She did $43K in one day on the shopping channel. She could see if there is a patent opportunity here for her to license out the design. They could sell multiples (color) to each woman. When Jim offers her 75K for 25%, she says, “I don’t know what to say.” Goes to show that because you are good at doing something doesn’t mean that she is a good business woman. The dragons’ are eating each others lunches on the deal. Arlene tried to scoup it, but the guys are offering more money in hand which has something to say about it. This gal makes the right decision with the guys. Arlene got schooled because she wasn’t vicious enough.

Next up: Himac

Guy’s a retard. $10M valuation. Snake oil salesman. He’s already selling it for $18/bottle. He thinks his company will be worth $100M. Kevin is hilarious. The guy is crazy. Hands them a photocopy (a book) to support his claims. Robert: “I don’t think you are crazy, but you disgust me.” Love it. I was hoping Jim would pull out the cop ass whop and bring it.

Next up: Buy it now button

Dumb.

Next up: CanLets Time Bank

Sucks, but quotation of the night: Kevin: “I’ll give you a hundred grand if you burst into flames.”

Next up: MacKenzie & Marr Guitars

Fair evaluation. Pretty good presentation. Give Kevin a chance to play it. Blindfold is good. People need to play guitars to know why they want to buy it. If they did some type of Zappos.com service guarantee where people could return it if they didn’t like it. It’s a good idea to watch what Arlene (the marketer) does. She is in the business of selling things. Where the magic is, is if Brett (who was dating Sarah McLaughlin) gets her or someone in show business to endorse it. The dragons offer a very good deal. They two guys get  greedy and nearly talk themselves out of a deal over a 3% royalty spead. Everyone is worried about royalties, not realizing that nothing from nothing is nothing and it will take a lot of effort to build that business out.

This show kills me because there are a lot of stupid people out there who blow deals because what they think they have and what they really have are very far away.

1 comment

1 Comment so far

  1. John Marr May 13th, 2010 6:06 am

    Hi Christopher,
    I stumbled upon your blog post on our Dragon’s Den segment while doing a Google search and thought I’d add my two cents. Thanks for the nice things you had to say about Jonathan and me but I’m going to take umbrage at being termed “greedy” (not that we aren’t, indeed, greedy about growing our market share).
    What viewers of the show see is the edited version of a fairly long shoot. The guitar playing part of our segment took place within 30 seconds of our entrance so Kevin had already fallen in love with the guitar by the time the negotiations you saw took place. Everyone on both sides of the table knew we were going to structure some sort of deal. The back and forth stuff about royalties was really nothing more than sizing each other up (and having a bit of fun in the process).
    Since the taping we launched MacKenzie & Marr Guitars with the three Dragons and I can say without reservations they have been superb partners.
    Best regards,
    John Marr

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